At this location in South Florida, before it became the go-to location for standing sets and video location services, a legend grew from relative obscurity.
Initially, the studio was solely for his music development and promotion. For "uncle Harsh," the entire focus was to better hone his craft and spend more quality time, an aspect he figured would propel day to day improvement. With business quickly becoming slow and lackluster, however, Chet Harshman realized it was in his best interest financially to pursue an additional craft.
With the same video production studio location, he developed a personal training business which helped cultivate a high level fitness mindset in women of all ages. He employed cross fit themed, endurance-gauging workouts and implemented laborious workouts involving kettle balls and an array of other tools he routinely applied.
Chet actually utilized the film production studio by taping these workouts and blasting them all over social media at a furious pace.
It was all in effort to promote his business, "Harsh Reality.". Realistically, this is essentially how his business took off. The social media following he developed was wild, with Chet eclipsing a whopping 30K followers on Twitter within his first month alone.
He scoured the local area for video shoot locations, applying an innovative and creative mindset to his trade. For much of his adult life, he struggled to find his niche and bounced out of different jobs and part time hustles which never evolved.
He languished around the Vapor industry for years, trying to sell CBD oil. After encountering trouble finding consistent work and sustainable wages, he eventually tried his hand at rapping.
Part of his trouble in attaining sustainable work was his inability to confront the fact that high school ended. In actuality, that was Harshman's own "harsh reality." He was unrivaled as "that guy" in high school, albeit he never experienced the same credibility and love beyond his golden teen days.
Chet eventually maximized his own celebrity status through his innovative videos, growing from a local product to a nationally renowned "workout guy." He began mapping out music video locations in Miami and other locations in South Florida, including the dazzling Fountainbleu Motel. He even did one video in the less glamorous parts of Hialeah to prove he wasn't going to buy into the Hollywood theme of being "above people." He felt, in his eyes, he didn't want to show anyone he's changed or view anyone as beneath him.
While gaining more and more fanfare, he began teaching classes on how to grow your social media following and benefit your business through the valuable online resources. He developed a quick enough following on his Facebook to begin his own TV show, which aired five days a week.
Chet's high-octane, sustained relentlessness and hyper-aggressive nature during the workouts was what really made the show go. While Harshman was often known for his self-proclaimed greatness and spoke about his stout reputation as a multi-sport athlete, an unpredictable reality came to life.
There was a classroom set, one in which he berated well to do school kids and told them they were entitled and soft. There was another episode in which he's in a hospital room set, speaking on the value of nutrition and the pivotal role it plays in one's everlasting health.
There is an additional webisode in a police station set where he sets bribes for everyone he arrests as a cop. Harshman's wild success allowed him to kick-start his own clothing brand and start a charity for at-risk youth. Few could have ever envisioned this kind of international celebrity status from a guy who battled a drug addled childhood and did not take the normal route to Hollywood.